Diamond Shopping Tips

Diamond Shopping Tips

Searching for the perfect diamond can be extremely stressful – after all, they are investment pieces that will last you a lifetime. However, if you’ve never purchased a diamond more, that stress can be compounded, because you are likely very overwhelmed with all of your options. With a little preparation, you can make your diamond hunt much easier and less challenging. Here are our best tips to help you find the right diamond for you.


Know your 4 C’s.

The four C’s is a grading system for diamonds that is based off of four different aspects of a diamond – color, cut, clarity, and carat weight. There are grading scales for each, which we’ve covered in more detail in previous articles. Familiarizing yourself with these grading scales before you go shopping can really help you understand how diamonds are valued and help you find the best quality option within your budget.


Decide what you want.

There are many aspects of a diamond that are subjective and depend on personal preference, such as shape. Do some research online before shopping to determine which shape you like best (or, if buying for someone else, find out what shape they like best). Generally, if you don’t know what to get, a round cut or a princess cut are the most universally appealing.


Set a budget.

Decide beforehand how much you are willing to spend, and then let the salesperson know right away when you go into the store. Stick to your budget as you go along, as there is a good chance that the salesperson will try to upsell you. Once you’ve narrowed down your choices to a few in your price range that you are interested in, compare their carat weights, cuts, clarity, and color to find the best balance of features. If you want to spend a little bit more than you can currently afford, another good option is to see if they have a payment plan available.


Do your research into the production.

Your diamond retailer should be able to tell you what lab the diamond was produced and graded at before you make a purchase. Different labs have different grading standards, and some are much more relaxed than others. Certifications should always come from a reputable lab, not an independent retailer.


With a little research and training, you can easily find a great diamond for your needs. Diamond shopping doesn’t have to be stressful when you know what you want and what to look for.


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